Making Advertising More Profitable

We’ll create a bespoke Facebook Ads strategy to map out how we’ll tackle your ad campaign. Your strategy will set out clear and ambitious (but achievable) goals relating to your conversions, CPA (cost per acquisition) and ROAS (return on ad spend).

We’ll outline who we’re going to target and break down our plan of action for your ad campaign — the steps we’ll take to meet your goals.

Facebook has so many options for targeting specific audiences, but rather than race straight in, we’ll do our research to design a strategy based on identifying the right sort of buyers.

We believe that audience targeting is often the difference between a good campaign and a Ninja campaign. By putting your ads in front of the right people, we’ll increase your conversion rate and keep your CPA to a minimum.

Our in-house team can handle all the elements of scroll-stopping advert creative, whether it’s writing enticing ad text to match the social scroller’s mood, or creating eye-catching videos to get information across in the most engaging way.

We’ll work closely with you to make sure your ads match your brand.

What’s the answer to (almost) every marketing question? Test!

Whether it’s split testing audiences, landing pages or adverts, knowing when and what to test is as important as being able to interpret — and learn from — the results. And because we work across so many campaigns, we’re often applying lessons learnt from unrelated sectors to drive even better results.

Good campaigns are built. Great campaigns are continually refined, tweaked and optimised. That’s why go-live day is only the start. Every audience hits fatigue; every ad eventually reaches saturation. But our Facebook Ads Team are utterly relentless at continually driving improvements, rethinking, and testing new angles to find even better performance.

We think it’s essential you know what we’re doing, why we’re doing it, and what’s happening as a result. That’s why our transparent reporting tells you exactly that.

You’ll have the option of weekly calls with your Account Manager to discuss your campaign, alongside a more in-depth quarterly review of our progress against the agreed 12-month goals.